Adobe launches AI workflow tool for customer experience management
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Adobe Unveils CX Enterprise Coworker to Build Agentic-Enabled Workflows for Customer Experience Orchestration
April 20, 2026 9:00 AM EDTAdobe CX Enterprise Coworker will simplify the process of bringing together data and content across fragmented systems to deliver personalized experiences at scale, with AI agents that can orchestrate workflows based on defined goals. CX Enterprise Coworker will provide business choice and control tailored to the needs of their organization, with an open architecture that enables team to extend workflows across any AI surface. New offerings, including Adobe Engagement Intelligence (expanded decisioning engine), Adobe Journey Optimizer Loyalty (delivers gamified experiences based on loyalty), Adobe CX Analytics (unified insights system) and expanded profiles in Real-Time CDP... More
