Ratings by Morgan Stanley (Eric Serotta)
| Date | Company | Symbol | Type | Rating (Past) |
PT (Past) |
Start $ (End $) |
% Chg. | Details |
|---|---|---|---|---|---|---|---|---|
| 6/23/2026 | Celsius Holdings | CELH | Maintain | Overweight (N/A) |
|
Details | ||
| 6/9/2026 | Celsius Holdings | CELH | Maintain | Overweight (N/A) |
|
Details | ||
| 6/5/2026 | Brown Forman | BF-b | New Coverage | Underweight (N/A) |
25.46 (27.24) |
6.99% | Details | |
| 6/4/2026 | Celsius Holdings | CELH | Upgrade | Overweight (N/A) |
30.01 (28.16) |
-6.16% | Details | |
| 6/2/2026 | Philip Morris | PM | Maintain | Overweight (N/A) |
|
Details | ||
| 5/12/2026 | Celsius Holdings | CELH | Maintain | Overweight (N/A) |
|
Details | ||
| 5/8/2026 | Celsius Holdings | CELH | Maintain | Overweight (N/A) |
|
Details | ||
| 5/7/2026 | Freshpet | FRPT | Maintain | Overweight (N/A) |
|
Details | ||
| 5/6/2026 | Boston Beer Company | SAM | Maintain | Equalweight (N/A) |
|
Details | ||
| 5/1/2026 | Altria | MO | Maintain | Equalweight (N/A) |
|
Details | ||
| 4/30/2026 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 4/21/2026 | Freshpet | FRPT | Maintain | Overweight (N/A) |
|
Details | ||
| 4/17/2026 | Philip Morris | PM | Maintain | Overweight (N/A) |
|
Details | ||
| 3/17/2026 | Celsius Holdings | CELH | Maintain | Overweight (N/A) |
|
Details | ||
| 3/5/2026 | Brown Forman | BF-B | Maintain | Underweight (N/A) |
|
Details | ||
| 2/25/2026 | Boston Beer Company | SAM | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/24/2026 | Freshpet | FRPT | Upgrade | Overweight (Equalweight) |
78.58 (53.37) |
-32.08% | Details | |
| 2/23/2026 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/9/2026 | Philip Morris | PM | Maintain | Overweight (N/A) |
|
Details | ||
| 1/5/2026 | Primo Brands Corp. | PRMB | Maintain | Overweight (N/A) |
|
Details | ||
| 12/16/2025 | Freshpet | FRPT | New Coverage | Equalweight (N/A) |
63.56 (78.58) |
23.63% | Details | |
| 10/30/2025 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 10/30/2025 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 10/22/2025 | Philip Morris | PM | Maintain | Overweight (N/A) |
|
Details | ||
| 9/30/2025 | Celsius Holdings | CELH | Upgrade | Overweight (Equalweight) |
56.90 (30.01) |
-47.26% | Details | |
| 9/25/2025 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 9/2/2025 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 8/8/2025 | Primo Brands Corp. | PRMB | Maintain | Overweight (N/A) |
|
Details | ||
| 8/8/2025 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 7/31/2025 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 7/31/2025 | Altria | MO | Maintain | Equalweight (N/A) |
|
Details | ||
| 7/25/2025 | Boston Beer Company | SAM | Maintain | Equalweight (N/A) |
|
Details | ||
| 7/8/2025 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 7/2/2025 | Primo Brands Corp. | PRMB | New Coverage | Overweight (N/A) |
29.62 (24.26) |
-18.1% | Details | |
| 3/18/2025 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 3/6/2025 | Brown Forman | BF-B | Downgrade | Underweight (Equalweight) |
35.99 (25.46) |
-29.26% | Details | |
| 2/27/2025 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/26/2025 | Boston Beer Company | SAM | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/21/2025 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/7/2025 | Philip Morris | PM | Maintain | Overweight (N/A) |
|
Details | ||
| 1/16/2025 | Philip Morris | PM | New Coverage | Overweight (N/A) |
118.47 (178.69) |
50.83% | Details | |
| 1/16/2025 | Altria | MO | New Coverage | Equalweight (N/A) |
51.36 (71.61) |
39.43% | Details | |
| 12/17/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 12/10/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 12/5/2024 | Brown Forman | BF-B | Maintain | Equalweight (N/A) |
|
Details | ||
| 11/6/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 10/15/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 9/3/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 8/7/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 6/25/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 6/6/2024 | Brown Forman | BF-B | Maintain | Equalweight (N/A) |
|
Details | ||
| 6/5/2024 | Boston Beer Company | SAM | Upgrade | Equalweight (Underweight) |
302.76 (180.62) |
-40.34% | Details | |
| 5/28/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 4/26/2024 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 3/1/2024 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/29/2024 | The Vita Coco Co. Inc | COCO | Maintain | Equalweight (N/A) |
|
Details | ||
| 2/28/2024 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 1/29/2024 | Brown Forman | BF-B | Downgrade | Equalweight (Overweight) |
56.69 (35.99) |
-36.51% | Details | |
| 12/8/2023 | Brown Forman | BF-B | Maintain | Overweight (N/A) |
|
Details | ||
| 11/15/2023 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 11/8/2023 | Celsius Holdings | CELH | Maintain | Equalweight (N/A) |
|
Details | ||
| 10/31/2023 | Celsius Holdings | CELH | New Coverage | Equalweight (N/A) |
161.04 (56.90) |
-64.67% | Details | |
| 10/27/2023 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 9/19/2023 | The Vita Coco Co. Inc | COCO | New Coverage | Equalweight (N/A) |
26.49 (82.74) |
212.34% | Details | |
| 8/23/2023 | Brown Forman | BF-B | Upgrade | Overweight (Underweight) |
66.91 (27.24) |
-59.29% | Details | |
| 7/28/2023 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 4/28/2023 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 4/20/2023 | Boston Beer Company | SAM | Maintain | Underweight (N/A) |
|
Details | ||
| 3/9/2023 | Brown Forman | BF-B | New Coverage | Underweight (N/A) |
63.48 (27.24) |
-57.09% | Details | |
| 11/17/2022 | Boston Beer Company | SAM | New Coverage | Underweight (N/A) |
377.69 (302.76) |
-19.84% | Details |
