HP introduces new HyperX gaming desktops and expands AI optimization

HP Inc. (NYSE: HPQ) announced two new gaming desktop computers and expanded artificial intelligence features at its HP Imagine 2026 event on March 24.

The company introduced the HyperX OMEN MAX 45L, which HP describes as its most powerful Intel-powered gaming desktop to date. The system features an Intel Core Ultra 7 processor 270K Plus and NVIDIA GeForce RTX 5090 GPU, supporting up to 128 GB of DDR5 RAM. The desktop includes HP's second-generation Cryo Chamber cooling technology and supports up to a 360mm liquid cooler.

HP also unveiled the HyperX OMEN 35L, a gaming desktop powered by an Intel Core Ultra 7 processor 270K Plus and NVIDIA GeForce RTX 5080 GPU. Both desktops feature toolless access for upgrades and industry-standard components.

The company expanded its OMEN AI optimization software to support additional games including Minecraft, Roblox, and Marvel Rivals. The software provides automated performance tuning for hardware, system, and game settings. HP reported that Minecraft players saw up to 50% frame rate improvements in testing when using OMEN AI.

HP's OMEN Gaming Hub software received new features through partnerships with HeyGen and Voicemod. HeyGen integration enables users to create AI avatar-based videos and translate content, while Voicemod provides real-time voice modification with over 200 voice changers and access to more than 800,000 sounds.

"With the new HyperX OMEN desktops, OMEN AI, and OMEN Gaming Hub experiences, we're bringing together powerful hardware and intelligent software to deliver more performance, simpler optimization, greater control, and more fun," said Josephine Tan, Senior Vice President and Division President of Personal Systems Gaming Solutions at HP Inc.

Both desktop models are expected to be available on HP.com in May, with pricing to be announced closer to availability. OMEN AI and OMEN Gaming Hub are available for download from the Microsoft Store on Windows and come preinstalled on HyperX PCs and select HP consumer PCs.

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