Harley-Davidson (HOG) Misses Q2 EPS by 8c; offers outlook

Harley-Davidson (NYSE: HOG) reported Q2 EPS of $0.88, $0.08 worse than the analyst estimate of $0.96. Revenue for the quarter came in at $1.31 billion versus the consensus estimate of $1.1 billion.

2025 Financial Outlook

On May 1, 2025, due to the uncertain global tariff situation and overall macroeconomic conditions, we withdrew our full year 2025 financial outlook that had been provided on February 5, 2025. Given that the global tariff and business outlook especially for discretionary product purchases remains uncertain, we continue to withhold our full year HDMC 2025 financial outlook.

For LiveWire, we are updating our previously issued guidance related to Operating Loss to $59-$69 million and a total cash use of $50-$60 million.

Based on the HDFS transaction, we now expect HDFS operating income of $525-550 million for full year 2025.

For earnings history and earnings-related data on Harley-Davidson (HOG) click here.

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