Google Fitbit (GOOGL) and Peloton (PTON) Announce Multi-Year Content Distribution Partnership

Peloton (NASDAQ: PTON) and Google Fitbit (NASDAQ: GOOGL, GOOG) have announced a multi-year, multi-country partnership to offer a wide portfolio of Peloton classes to Fitbit Premium* users, starting in early September.

Fitbit Premium members will have access to classes across more than 10 Peloton modalities including Strength, Pilates, Running, Boxing, Cycling, Barre, and more. New content will be added to the app incrementally, to ensure a best in class experience. A select group of Peloton classes will be available to Fitbit users without a Premium subscription, as well. Throughout the partnership, Peloton Members will receive special Google Pixel Watch and Fitbit Charge 6 device offers.

“We're thrilled to bring Peloton's classes and world-class Instructors to Fitbit users, and continue to establish Peloton as a one-stop shop for all types of fitness content,” said Greg Hybl, Senior Vice President and General Manager of Peloton for Business. “Together we share a commitment to make health and wellness more accessible and ensure even more people can reach their fitness goals.”

Whether through our unique hardware, our innovations on software, or through our one-of-a-kind content portfolio, Peloton is committed to enhancing the Member experience for our community and beyond.

The Peloton classes will be available to Fitbit Premium members in the US, UK, CA, and AU.

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