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   <title>Columbia Sportswear names Joe Vernachio as president of Sorel</title>
   <link>http://www.streetinsider.com/Corporate+News/Columbia+Sportswear+names+Joe+Vernachio+as+president+of+Sorel/26661206.html</link>
   <description>&lt;p&gt;Columbia Sportswear Company (NASDAQ: COLM) announced that Joe Vernachio will become president of its Sorel footwear brand, starting June 22, 2026.&lt;/p&gt;&lt;p&gt;Vernachio previously led the Mountain Hardwear brand under Columbia Sportswear before leaving to serve as COO and later CEO of Allbirds. His background also includes roles as Global Vice President for Product and Operations at The North Face, as well as positions at Nike, Spyder, Roots, Calvin Klein, and Patagonia.&lt;/p&gt;&lt;p&gt;&quot;We're excited to welcome Joe Vernachio back to the Columbia Sportswear family,&quot; said Tim Boyle, CEO and Chair of the Board. &quot;Joe is a terrific leader who can build on the</description>
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   <title>Joe Vernachio Named President of SOREL</title>
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&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
   <link>http://www.streetinsider.com/Press+Releases/Joe+Vernachio+Named+President+of+SOREL/26661147.html</link>
   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
   <link>http://www.streetinsider.com/Press+Releases/Joe+Vernachio+Named+President+of+SOREL/26661147.html</link>
   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
   <link>http://www.streetinsider.com/Press+Releases/Joe+Vernachio+Named+President+of+SOREL/26661147.html</link>
   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
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   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
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   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
   <link>http://www.streetinsider.com/Business+Wire/Joe+Vernachio+Named+President+of+SOREL/26661147.html</link>
   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Joe Vernachio Named President of SOREL</title>
   <link>http://www.streetinsider.com/Business+Wire/Joe+Vernachio+Named+President+of+SOREL/26661147.html</link>
   <description>
&lt;p&gt;    PORTLAND, Ore.--(BUSINESS WIRE)--
Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, today announced that Joe Vernachio will be the next President of SOREL. Founded in 1962, SOREL is a leader in functional and lifestyle footwear that can be worn anywhere from the tundra to the streets of New York City.

&lt;/p&gt;&lt;p&gt;
“We’re excited to welcome Joe Vernachio back to the Columbia Sportswear family,” said Tim Boyle, CEO and Chair of the Board. “Joe is a terrific leader who can build on the great work, talent and momentum in place at SOREL.”

&lt;/p&gt;&lt;p&gt;
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   <title>Form  8-K        COLUMBIA SPORTSWEAR CO    For: Jun 10</title>
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