Sphere Entertainment Co. (NYSE: SPHR) announced a new immersive production of The Rocky Horror Picture Show at Sphere, expected to open in 2027, according to a company press release.

Sphere Studios will use its technologies to enhance the original 1975 film. The production is being made in arrangement with Primary Wave Music and 20th Century Studios.

The new production joins Sphere's existing slate of immersive content, which includes Postcard from Earth and The Wizard of Oz at Sphere.

Jim Dolan, Executive Chairman and CEO of Sphere Entertainment, said: "Through Sphere Studios, we are building a slate of original experiences that push the boundaries of technology and storytelling for this new medium, while always keeping the audience at the center of the experience. Since The Rocky Horror Picture Show premiered in 1975, it redefined audience participation and became a cultural phenomenon. With Sphere, we have the opportunity to take that spirit of immersion to an entirely new level."

Sphere's first venue is located in Las Vegas, with additional locations announced for Abu Dhabi and National Harbor.