cbdMD, Inc. (NYSE American: YCBD) has appointed Wade Brown as Chief Marketing Officer, the Charlotte, N.C.-based cannabinoid wellness company announced June 16, 2026.

Brown joined cbdMD in March 2025 and has been involved in the company's brand portfolio management and its acquisition of Bluebird Botanicals. The company recently reported 19% year-over-year and 12% sequential revenue growth.

In his new role, Brown will report to CEO and CFO Ronan Kennedy and oversee marketing across cbdMD's portfolio of brands, including cbdMD, Paw CBD, Oasis, and Bluebird Botanicals. His responsibilities will cover brand strategy, direct-to-consumer and marketplace execution, retail and wholesale support, creative, CRM and retention, and product-launch strategy.

Prior to joining cbdMD, Brown held senior marketing roles at NatureWise, Vanity Planet, Inc Authority, First Tactical, Noble Outfitters, and Kevin's Naturals. Inc Authority was subsequently acquired by LegalZoom.

"Wade has been instrumental in stabilizing our brands and bringing discipline to our marketing," Kennedy said. "He's an operator, not just a marketer."

"CBD and hemp wellness remain a strong foundation, but the bigger opportunity is a multi-brand consumer wellness platform," Brown said. "My focus is building that operating system and creating lasting value for our customers and shareholders."