T. Rowe Price appoints Mike Barry as head of global marketing
T. Rowe Price Group Inc. (NASDAQ: TROW) announced that Mike Barry has been named head of Global Marketing, effective July 1. Barry will report to Dee Sawyer, head of Global Distribution.
Barry has worked at T. Rowe Price for more than 20 years. He most recently served as head of Global Product Marketing and Investment, Product, and Retirement Content. In 2024, he oversaw the launch of T. Rowe Price's marketing innovation lab, which brought together marketing associates to explore digital and AI-enabled technologies.
In his new role, Barry will lead marketing efforts across retail, wealth, retirement, and institutional markets. He will oversee brand strategy and development, public relations, global digital solutions, investment and retirement content, and global product and segment marketing.
"Mike brings a rare combination of investment fluency, strategic perspective, and client focus to this role," said Dee Sawyer, head of Global Distribution. "As head of Global Marketing, Mike will play an important role in advancing our growth strategy and deepening how we serve clients worldwide."
Barry said the company has an opportunity to make its insights and solutions more accessible as client needs evolve. "I'm excited to work with our teams around the world to strengthen how we serve clients and bring the best of T. Rowe Price to market," he stated.
T. Rowe Price manages $1.89 trillion in client assets as of May 31, 2026, according to the company's press release.
