GameSquare Holdings, Inc. (NASDAQ: GAME) announced that gaming creator SypherPK has signed with Click Management, a GameSquare subsidiary.

SypherPK, whose real name is Ali Hassan, maintains more than 20 million followers and subscribers across YouTube, Twitch and Instagram. The creator focuses primarily on Fortnite content.

The signing follows Click Management's recent addition of Steak, described as the second-largest Roblox creator, and the appointment of Justin Miclat as Chief Growth Officer. Click's creator network now reaches more than 60 million followers across social platforms, according to the company.

"SypherPK is one of the most respected and commercially relevant creators in gaming, and his decision to join Click is a major validation of the platform GameSquare is building," said Justin Kenna, CEO of GameSquare.

GameSquare operates through several subsidiaries including Click Management, Stream Hatchet, Zoned, and FaZe Esports. The company provides talent management, data analytics, creative services and brand partnerships for gaming creators.

"Joining Click gives me a strong team and will help build upon the foundation we've established," said SypherPK. "They offer an experienced team and platform to keep growing the Sypher brand."

Click Management was founded by Grace Watkins, Emma Barnes and Elliott Watkins. The company represents digital creators and influencers, connecting them with brand partnership opportunities.

The information is based on a GameSquare press release statement.