The Trade Desk (NASDAQ: TTD) announced the appointment of David Haddad to its board of directors. Haddad brings more than three decades of leadership experience in media and entertainment industries.

Haddad most recently served as President of WB Games at Warner Bros. Entertainment, a division of Warner Bros. Discovery, where he worked for more than a decade in various leadership positions. Prior to Warner Bros., he held the role of Chief Operating Officer at Activision Blizzard and senior leadership positions at Vivendi Games, Mattel and Disney.

"David brings a unique combination of operational excellence and deep media expertise that will be invaluable as our industry enters its next chapter," said Jeff Green, CEO and Co-Founder of The Trade Desk.

Haddad expressed his perspective on joining the board, stating: "What Jeff and The Trade Desk have accomplished is remarkable – not only in building a market-leading business, but in helping create a more transparent and effective advertising ecosystem. I'm honored to join the board and look forward to supporting the company as it continues to grow, innovate and create value for its clients, partners and shareholders."

Haddad holds a Bachelor of Science in Business Administration from Miami University and a Master of Business Administration from Harvard Business School.

The Trade Desk operates a cloud-based platform that enables buyers to create, manage and optimize digital advertising campaigns across various ad formats and devices. The company is headquartered in Ventura, California, with offices across North America, Europe and Asia Pacific.