TrueCar Shares Progress on “Dealer Pledge” Initiative
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Enhancements aimed at improving transparency in the marketplace to benefit both consumers and dealers
SANTA MONICA, Calif.--(BUSINESS WIRE)-- TrueCar, Inc. (NASDAQ:TRUE), America's fastest growing third-party automotive site, has just announced the latest update to its “Dealer Pledge” initiative launched earlier this year. The company designed the “Dealer Pledge” to address TrueCar Certified Dealer network concerns, with an emphasis on important changes in product offering, customer service, and messaging.
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160807005019/en/
"Dealer Pledge" Progress (Graphic: Business Wire)
As the company continues to develop tools and make changes to the platform to improve transparency and create an outstanding balance of value for car buyers and sellers, it’s holding itself accountable with a “Pledge Update” that outlines progress made over the past four months.
“We are encouraged by early dealer feedback related to the execution of our Dealer Pledge commitment, but recognize we’ve only scratched the surface,” said President and Chief Executive Officer, Chip Perry. “We are committed to better serving consumers and dealers through a transparent marketplace and look forward to fulfilling our Pledge as we continue to make meaningful enhancements across the business.”
Full details of the Dealer Pledge can be found at truecar.com/pledge.
About TrueCar
TrueCar, Inc. (NASDAQ: TRUE) is a digital automotive marketplace that provides comprehensive pricing transparency about what other people paid for their cars and enables consumers to engage with TrueCar Certified Dealers who are committed to providing a superior purchase experience. TrueCar operates its own branded site and its nationwide network of more than 11,000 Certified Dealers also powers car-buying programs for some of the largest U.S. membership and service organizations, including USAA, AARP, American Express, AAA and Sam's Club. Over one third of all new car buyers engage with the TrueCar network during their purchasing process. TrueCar is headquartered in Santa Monica, California, with offices in San Francisco and Austin, Texas. For more information, go to www.truecar.com. Follow us on Facebook or Twitter.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160807005019/en/
TrueCar, Inc.
Veronica Cardenas, 424-258-8044
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TrueCar
media line: +1-844-469-8442 (US toll-free)
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Source: TrueCar, Inc.
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