September in Review: 13 Top Consumer Press Releases

A roundup of the most newsworthy consumer and retail announcements from PR Newswire, including Red Lobster's SpendLESS Shrimp, Toys"R"Us' holiday presence and M&M's collection with Crocs.

NEW YORK, Oct. 3, 2025 /PRNewswire/ -- With thousands of press releases published each month, it can be difficult to keep up with everything on PR Newswire. To help consumer and retail journalists and consumers stay on top of the month's most popular releases and newsworthy trends, here's a recap of some of the past month's most read- and engaged-with stories.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

1. Red Lobster's New Ultimate SpendLESS Shrimp Is Big On Flavor & Light On Your Wallet
   Introducing Ultimate SpendLESS Shrimp, a trio of shrimp dishes – Garlic Shrimp Scampi, Shrimp Linguini Alfredo and Popcorn Shrimp – for just $15.99. It may not be endless, but it's endlessly delicious and "spend-lessly" good for your budget.
2. Get Ready, Collectors: See's Candies and Squishmallows™ Return with an All-New, Limited-Edition Release!
   Fans can be amongst the first to secure the 2025 Squishmallows x See's Candies bundle during the exclusive online-only pre-sale on sees.com, ahead of the official launch. On October 4, the $60 bundle will be available while supplies last in select See's shops and online at sees.com.
3. DICK'S Sporting Goods Completes Acquisition of Foot Locker 
   As a combined company, DICK'S will now operate more than 3,200 stores plus e-commerce and digital businesses across 20 countries in North America, Europe, Asia, and Australia, plus a licensed store presence in Europe, the Middle East and Asia.
4. Dragon Shield Announces New Licensing Agreement with Hasbro and Wizards of the Coast to Produce Official MAGIC: THE GATHERING Gaming Accessories 
   The first licensed products will debut at MagicCon: Atlanta, with retail availability planned worldwide in late 2025. The event will also feature an exclusive "Dracogenesis" sleeve. Selected from this year's earlier Tarkir Dragonstorm set, the artwork was chosen to symbolize the launch of this collaboration.
5. From Austin, With Spirit: Tito's Handmade Vodka Welcomes LALO Tequila to the Fifth Generation, Inc. Family 
   The newly formed relationship with LALO will provide the tequila brand with strategic sales support and access to an expanded distribution network to accelerate its scale from a local name to one with global reach.
6. Toys"R"Us® Is More Present Than Ever This Holiday Season 
   In the U.S., Toys"R"Us is expanding in a big way with its partner Go! Retail Group, opening 10 new flagship stores and 20 seasonal holiday shops by year's end. The brand already operates global flagships at American Dream and Mall of America, as well as flagship locations in Chicago and Texas, plus a Toys"R"Us inside every Macy's store nationwide.
7. M&M'S® and Crocs Unveil Limited-Edition Collection: A Playful Fusion of Fashion and Fun 
   The limited-edition collection, set to be available in stores and online from October 9, brings together the iconic world of M&M'S with the comfort and style of Crocs, creating a unique fashion statement to surprise and delight fans worldwide.
8. Spirit Christmas Returns with 30 Stores and Cherry Hill Programs Partnership to Deliver Magical Santa Experiences 
   Holiday enthusiasts will be welcomed into the all-new Peppermint Village, an immersive in-store experience featuring festive décor, unique gifts, holiday apparel, and interactive displays designed to spark joy and nostalgia.
9. Six Flags Over Texas Unveils Record-Breaking Roller Coaster 'Tormenta Rampaging Run;' Set to Become Tallest, Fastest, Longest and First-Ever Giga Dive Coaster 
   The roller coaster will elevate riders to a height of 309 feet and, just like waiting for the release of the bulls, the train will release plunging riders into a record-breaking 95-degree, beyond vertical drop complete with sharp turns followed by other exhilarating drops that replicate the thrill of the running of the bulls.
10. A Delicious Upgrade in Single Serve from Little Debbie® 
    This exciting lineup includes a fresh twist on an iconic favorite as well as a premium line of single-serve pastries that blend indulgent flavor with on-the-go convenience from a brand you know and love.
11. SimpliSafe Signs Definitive Agreement to be Acquired by GTCR 
    GTCR will support SimpliSafe as the Company continues to invest in innovative products and services. Together, SimpliSafe and GTCR will pursue a strategy focused on advanced security and expansion while providing the same exceptional service that its customers have come to expect.
12. New York's Cassie Donegan Wins Miss America 2026 
    As Miss America, Cassie will serve as the official national brand ambassador for the Miss America Opportunity, traveling worldwide to champion arts education, promote scholarship and service, and empower individuals of all ages to embrace their creativity and achieve their full potential.
13. Georgia-Pacific and TJC, L.P. Reach Agreement for Georgia-Pacific to Acquire Anchor Packaging 
    "Adding Anchor Packaging to Georgia-Pacific's portfolio aligns perfectly with our vision to be a preferred partner in providing innovative food and beverage packaging and tableware solutions to our customers. We are excited to welcome the Anchor Packaging team to Georgia-Pacific," said Fernando González, president of Dixie.

For more news like this, check out all of the latest retail-related releases from PR Newswire.

Trending Topics

Among the consumer news that was distributed in September, the PR Newswire team was able spot several larger stories that highlight the trends shaping the industry.

• Fall Product Launches: As we were loading up another rewatch of "Gilmore Girls," brands were rolling out all of their fall essentials. SHEIN is making fetch happen with its Mean Girls collection, while Urban Outfitters and Dunkin' take a campus-ready approach. And it wouldn't be fall without pumpkin spice; Tim Hortons and 7-Eleven have customers covered with their fall menus, while Lush Cosmetics launched its pumpkin spice at a fall pop up café.
• New York Fashion Week: The Target Style Tailgate brought together the energy of fall athletics and the sophistication of New York Fashion Week. Meanwhile, Lilly Pulitzer transformed the New York Design center into a Vintage Vault. Looking ahead, Coach debuted its Spring 2026 collection that redefines luxury through resilience.

Looking ahead: In October, our team expects Halloween and other holiday-related press releases to ramp up as consumers gear up for the busy holiday season. We'll also be watching how consumer brands celebrate other calendar events like Breast Cancer Awareness Month (October), World Teachers' Day (Oct. 5), National Dessert Day (Oct. 14) and World Food Day (Oct. 16).

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Helping Journalists Stay Up to Date on Industry News
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