Purple Unveils Its Super Soft Adjustable Pillow

Newest Pillow Innovation Features Zippers to Easily Adjust Pillow Feel to Match Your Sleep Preference for a “Purple” Night’s Rest

Choose how you snooze with the Purple Plush Pillow

Buy One, Get One Free Now Through President’s Day with Special Offer

ALPINE, Utah, Feb. 04, 2019 (GLOBE NEWSWIRE) -- Purple Innovation, LLC (“Purple”), an innovative comfort product company known for creating the “World’s First No Pressure™ Mattress,” today announced the availability of its Purple™ Plush Pillow – fully adjustable thanks to two zippers that allow you to choose how you snooze for worry-free sleep.

The Purple Plush Pillow allows users to change the feel of the pillow, making it softer or firmer depending on their preference. By unzipping each side of the pillow users can create a softer, cloud-like feel or close both zippers for a firmer feel. When both zippers are open, the mesh fabric in the gussets adds extra airflow for an all-night cool.

The Purple Plush Pillow’s moisture-wicking cover moves moisture away from the skin and helps balance body temperature. Lyocell fibers create a luxurious feel and help with thermoregulation, while complementary nylon fibers pull heat away from the body to create an immediate cooling sensation. The cover is built for convenience as it is machine washable and dryer-safe, and doesn’t damage the moisture-wicking treatment or luxurious texture as a result. On the inside, the Purple Plush Pillow is fully durable thanks to the interlocking, Smart Fluff poly-fiber balls, allowing it to bounce back and hold its shape longer so your last night’s rest is as good as your first.

“Purple is known for providing best-in-class comfort to help everyone rest easy, and our new Purple Plush Pillow is an exciting new addition that provides a customized experience for every type of sleeper,” said Joe Megibow, chief executive officer at Purple. “Mix and match the zipper positions depending on your comfort preference, helping you wake up feeling more refreshed than ever night-in, night-out.”

Through this President's Day (Feb. 18), the Purple Plush Pillow is part of a special offer in which customers can buy one and get a second Purple Plush Pillow for free.

For full details on the Purple Plush Pillow and Purple’s entire lineup of mattress and bedding products, please visit Purple.com or connect with Purple on Facebook, Twitter, Instagram, YouTube or Pinterest.

About Purple Purple is an innovative comfort product company that designs and manufactures products to improve people's lives. It designs and manufactures a range of comfort products, including mattresses, pillows, and cushions, using its patented Hyper-Elastic Polymer® material designed to improve comfort. The Company markets and sells its products through its direct-to-consumer online channel, traditional retail partners, and third party online retailers. For more information on Purple, visit purple.com.  

Media Contact Savannah Hobbs Director of Communications, Purple [email protected] 

ICR Public Relations Adam Belmont Account Director 646-277-1294 [email protected] 

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/f23500f8-c5c6-4390-a0e3-3c99098f7b47.

Source: Purple Innovation, LLC

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