DQ® Invites Emily Blunt to Lunch for Life

September 10, 2015 5:12 PM EDT

Actress didn’t know what DQ stands for during quiz on Jimmy Kimmel Live!

MINNEAPOLIS--(BUSINESS WIRE)-- Emily Blunt: Meet DQ®, otherwise known as Dairy Queen®.

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Dairy Queen is inviting Emily Blunt to acquaint herself with their menu, offering her free DQ for life including the newest additions from the hot-from-the-oven DQ Bakes! line up. (Photo: Business Wire)

During a recent appearance on Jimmy Kimmel Live!, the actress, who recently became a U.S. citizen, tried to answer Kimmel’s citizenship questions. She did not know what DQ stood for even as she spotted someone pretending to lick an ice cream cone.

“Well we certainly want to change that,” said Barry Westrum, executive vice president of Marketing for American Dairy Queen Corporation (ADQ). “We’d like to invite Ms. Blunt to lunch or dinner at Dairy Queen as many times as she’d like to come to celebrate her American citizenship. She can enjoy everything from our new menu of DQ Bakes!™—hot-from-the-oven artisan sandwiches, snack melts and desserts a la mode—as well as our Blizzard® Treats and even our signature cones. We hope she’ll take us up on our offer so she’ll always remember what DQ stands for.”

It might be understandable that Blunt, who stars in the new film Sicario, doesn’t recognize DQ as Dairy Queen because the brand does not yet have a presence in her home country of Great Britain. “But now that she’s here, she can enjoy DQ anytime she wants,” adds Westrum.

For more information about the Dairy Queen system, visit DairyQueen.com. Connect with the DQ system on Twitter using #LOVEmyDQ and follow the system at twitter.com/dairyqueen. Visit the DQ Facebook fan page, which has more than 9.9 million friends and become a friend at facebook.com/dairyqueen.

About IDQ:

International Dairy Queen Inc., (IDQ), based in Minneapolis, Minnesota, is the parent company of American Dairy Queen Corporation. Through its subsidiaries, IDQ develops, licenses and services a system of more than 6,600 locations in the United States, Canada and 27 other countries. IDQ is a subsidiary of Berkshire Hathaway Inc. (Berkshire) which is led by Warren Buffett, the legendary investor and CEO of Berkshire. For more information visit DairyQueen.com.

Pierson Grant Public Relations
Kimberly Rodriguez, 954-776-1999 ext. 257
[email protected]

Source: International Dairy Queen Inc.



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