H/L PROMOTES SOPHIA PELLICORO TO EXECUTIVE PRODUCER
Pellicoro to Lead H/L's In-House Production Team, Wolfhouse
Pellicoro joined Wolfhouse in 2019 as senior producer. Among her many achievements, she led the production of H/L's newest ad featuring San Francisco 49ers starting quarterback
"As a long-time H/Ler, I am thrilled about the opportunity to lead a team of super creative and brilliant people," said
A graduate of Emerson College, Pellicoro has a degree in TV/Video production. She has also been on the production side of various television shows and commercials. Her exposure to startup culture makes her uniquely equipped to navigate the complexities of diverse industry landscapes.
"Sophia's talent, leadership and passion made her the obvious choice for the executive producer position," said
Established in 2019, Wolfhouse was created to minimize the need for client partners to engage third-party production houses for top-tier talent. Wolfhouse serves H/L client partners including McDonald's, AAA and Toyota and also works with non-H/L clients. In addition to full-scale, broadcast-level productions, a key focus for Pellicoro and Wolfhouse is H/L's Fast Content initiative. At the core of Fast Content is H/L's ability to quickly ideate and produce compelling brand content that is culturally relevant and highly engaging across emerging digital platforms.
About H/L
Since 1985, H/L has been fiercely independent and making Momentum. The company's strengths include local and national media activations, creative development, insights and analytics, full-scale digital and video production, multicultural marketing, and PR. H/L is headquartered in Oakland,
Media Contact:
831-713-9076
nicole.conley@taniscomm.com
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SOURCE H/L
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