Google (GOOG) Is Hell Bent On Destroying Groupon (GRPN)
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Groupon (Nasdaq: GRPN) is pretty much screwed.
Internet giant Google (Nasdaq: GOOG) appears to be hell bent on taking over the local offers market and has teamed up with Twitter to do it. Ads have been flying on twitter streams everywhere announcing Google Offers.
While there is a joke that Google is not good at anything except search, those that think that should be reminded that Google also knows advertising.
Do you remember Overture? I didn't think so. Overture was the king of search-based text ads before Google started offering them. Google destroyed them and built a $200+ billion business on these little ads. Yahoo! (Nasdaq: YHOO) bought Overture in 2003 for $1.6 billion and you all know what happened after that.
Google will likely do the same thing to Groupon because it wants to and it can.
You see, Groupon got too big for its britches. In 2010 the company turned down a $6 billion takeover offer from Google. Now Google is back with a vengeance. Look out Groupon.
Internet giant Google (Nasdaq: GOOG) appears to be hell bent on taking over the local offers market and has teamed up with Twitter to do it. Ads have been flying on twitter streams everywhere announcing Google Offers.
While there is a joke that Google is not good at anything except search, those that think that should be reminded that Google also knows advertising.
Do you remember Overture? I didn't think so. Overture was the king of search-based text ads before Google started offering them. Google destroyed them and built a $200+ billion business on these little ads. Yahoo! (Nasdaq: YHOO) bought Overture in 2003 for $1.6 billion and you all know what happened after that.
Google will likely do the same thing to Groupon because it wants to and it can.
You see, Groupon got too big for its britches. In 2010 the company turned down a $6 billion takeover offer from Google. Now Google is back with a vengeance. Look out Groupon.
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