Direct Digital Holdings appoints Ohad Harlev to board of directors

Direct Digital Holdings Inc. (NASDAQ: DRCT) announced the appointment of Ohad Harlev to its board of directors, according to a company press release.

Harlev brings experience in executive leadership, business scaling, product development, and growth strategies across satellite and telecommunications technology, space technology, and fintech industries. He currently serves as co-founder and CEO of Gizat Global Communications and previously held leadership roles at LyteLoop Technologies Inc., World-Link Communications Inc., and RRSat Global Communications Network.

At LyteLoop Technologies, Harlev developed data storage technology that secured over 30 patents worldwide and led fundraising efforts. During his tenure as COO of World-Link Communications, he managed the strategic acquisition and integration of a telecommunications business that doubled the company's size and oversaw a multimillion-dollar capital expenditure budget.

Harlev holds a Bachelor of Laws degree from Radzyner Law School and a Master of Business Administration from the Arison School of Business in Herzliya, Israel.

"Ohad brings a wealth of expertise across M&A and organic growth strategy, business scaling, and new product development that align closely with our long-term strategic vision," said Mark Walker, CEO and Chairman of Direct Digital Holdings.

Direct Digital Holdings operates as an advertising technology and media solutions provider through its companies Colossus Media LLC and Orange 142 LLC. The company serves brands, agencies, and publishers across programmatic advertising, search, social media, and connected TV marketing.

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