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Celsius Holdings appoints two new PepsiCo executives to board

February 10, 2026 4:30 PM EST

Celsius Holdings Inc. (NASDAQ: CELH) appointed Christy Jacoby and John Short to its board of directors, the company announced. The appointments follow the resignation of Israel Kontorovsky and Michael Del Pozzo from the board.

PepsiCo nominated both new directors under agreements connected to its equity investment in Celsius Holdings. The beverage giant is entitled to nominate two directors to the Celsius board.

Jacoby serves as Senior Vice President and Chief Financial Officer of PepsiCo North America Operations, overseeing financial strategy for the company's approximately $40 billion foods and beverages business. Her portfolio includes Frito Lay, Quaker North America and Pepsi Beverages. She brings over 20 years of finance and operational leadership experience across PepsiCo's global organization.

Short holds the position of Senior Vice President of Strategic Partnerships & Franchise at PepsiCo, where he leads beverage partnerships, merger and acquisition activity, and independent bottler relations for PepsiCo Beverages North America. He has more than 30 years of leadership experience in the beverage and consumer packaged goods industries.

"We thank Israel and Mike for their service and contributions during an important period of growth and evolution for Celsius Holdings," said John Fieldly, Chairman and Chief Executive Officer of Celsius Holdings.

Celsius Holdings operates as a functional beverage company, owning energy drink brand Celsius, hydration brand Celsius Hydration, health brand Alani Nu and Rockstar Energy. The information comes from a company press release.



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